FAVORITE TOOLS
The right tools can make you and your real estate marketing more effective!
And I've curated a list of the very best to help you in your business. Each tool has been personally tested and used by me with great results. That way you can spend less time frustrated by tech and more time empowered by strategic systems designed to help you succeed in your business.
“Organize your entire real estate business”
EVERNOTE
Evernote is hands down my favorite all-in-one tool for real estate. You can use it as an alternative to a CRM, a way to organize your transactions, and for your real estate marketing. Easily stay on track with notes, to-do lists, and an integration with Google calendar.
“The modern approach to a paper planner”
FULL FOCUS PLANNER
Ever feel like your to-do list is so long that you feel like you don't make any headway? I did! That's why I switched to the Full Focus Planner which guides you to completing your "Daily Big 3" tasks. This system will help you prioritize tasks and stay on track - with pen & paper! (I recommend the coil-bound version.)
“Improve your writing and avoid embarassing typos”
GRAMMARLY BUSINESS
Spellcheck won't find all of your mistakes! Whether you're writing an email to a buyer or seller or creating social media captions, you can rely on Grammarly to proof your work. (I recommend upgrading to the affordable Grammarly Business to get all the features, including the AI-powered writing assistant.)
"Seamlessly Manage Social Media Planning & Scheduling"
CONTENTCAL
As a REALTOR, one of the biggest struggles you may face is not enough time each day to create your social media posts. That's why ContentCal is such a lifesaver - it's the quick & easy tool that allows you to manage your social media marekting and schedule posts in advance on all your channels. Create your content and get it scheduled on each of your social channels ahead of time, freeing you up for the rest of your business while your social is effortlessly posting on schedule!
"Everything you need to design like a professional"
CANVA
Boost your productivity and effortlessly design anything you may need from social media posts to postcards, flyers, and beyond - without graphic design experience! Canva offers an easy solution to design needs like cropping, resizing, and design creating with easy-to-use templates and tools that will help take your marketing to the next level.
"On-demand content creation"
VERBLIO
Connect with content writers through Verblio to save time & help reach your career goals through engaging written content. Whether it be for SEO or providing value to your customers, Verblio can help provide the quality content you need to fill your website and become that go-to local resource in Real Estate while saving you the time it takes to write purposeful content.
"Otter has your back - empowering you with real-time, accurate notes”
OTTER.AI
Increase productivity with real-time recording and audio transcriptions stored in a secure and searchable dashboard - perfect for meeting notes or marketing initiatives across platforms.
*Ideas for Real Estate is affiliated officially and unofficially with some of the tools, products, and companies mentioned on this page and may receive compensation for purchases made. However, all opinions expressed are uniquely our own, and the tools recommended are chosen based on effectiveness and our experience.