If you're trying to build your personal brand as a real estate agent, then I hope you're embracing videos. Videos show off who you are in a way that's captivating and, above all - personal.

As far as I see it, summertime can quickly go two ways for your marketing. It's either an excellent time to gain momentum or an easy time to lose momentum…

Despite all the challenges with my health, I've never been happier with what I'm doing or prouder of how Ideas for Real Estate is growing So, on this week's episode, I'm sharing the biggest marketing lessons I've learned during this time.

Strategic quizzes can help you engage customers with real estate topics that matter. So, whether you're somebody who struggles with lead gen or is looking for a creative idea, this episode and blog is for you!

Today’s buyers are looking for a lifestyle, not just a home. In this episode, I’m sharing how you can leverage lifestyle marketing in your local communities to attract new customers, establish yourself in a niche, and even engage those you already know.

The more personality you can add to your marketing, the more likely you are to develop genuine connections. Whether you’re posting on social, emailing your database, or filming your next video, your personality is what separates you from other agents.

If you've ever stared at the computer waiting for inspiration to strike, then this episode is for you! Over the years, I've found that content is the ultimate goldmine of real estate marketing.

On this special episode, during my birthday week, I'm sharing all my best freebies. That way, you can download the right resource that will make a difference in your business!

If you're looking to connect with more buyers and sellers while growing your personal brand, then Instagram Reels could be for you! Riding the coattails of the Tik-Tok boom, Instagram Reels offers scroll-stopping videos that you just can't help but watch.

One of my biggest marketing cheats has constantly been reusing listing photos. We're always looking for content in real estate marketing, and it's a shame to waste high-quality images!

In today's market, is it necessary to invest in listing marketing and open houses? Yes! You worked hard to get that listing - let's use it to help you get more!

We're covering seven social media post ideas that you can easily share to start engaging potential sellers in your area. These creative ideas are beyond staging tips and relevant today’s market!

Instagram Guides are a new way to organize content on the platform and a handy feature for real estate and REALTORS. Think of a Guide as Instagram's file folder and a way for you to curate content for your ideal home buyer or seller.

If you want to create a profile worth following on Instagram, the content you share makes all the difference. If you want your post to stand out on Facebook, LinkedIn, Pinterest, an eye-catching visual is what's going to get people's attention right away. 

If you want to create a profile worth following on Instagram, the content you share makes all the difference. If you want your post to stand out on Facebook, LinkedIn, Pinterest, an eye-catching visual is what's going to get people's attention right away. 

In this week's episode, we're talking about how to find your next potential customer through Instagram. And once you find them how to start engaging authentically.

Personal branding photos are the secret to creating a personal brand on social. In today's episode, I'm breaking down what they are, why you need to invest time into them, and how to get the best photos for social to develop your band.

Imagine you’re about to post something on social for your real estate marketing. Coming up with your visual content is just a piece of your social media promotion. You have a caption to think about as well, and that’s often where people get stuck.

Now, as we’re entering the first week of April, COVID-19 is affecting everybody’s daily lives. So, how do we have that balance of caring for our loved ones, doing our part to protect our communities, and focusing on our real estate marketing & businesses?

There’s a lot of uncertainty about the future.

But one thing I do know is that it’s more important than ever to focus on our relationships and our marketing. So, use this time to strengthen your connections with people and invest the time you might not usually have into your business.