We all want more likes and comments on our social media. Because we know that engagement can lead to relationships and, ultimately, to customers! And if we put money or time into an ad, we want it to work.

Over the last few weeks, we’ve all been a part of a massive technology shift. Now, it might have been thrust upon us as we’re adapting to working from home, but it is a huge opportunity as well for now and in the future!

Imagine you’re about to post something on social for your real estate marketing. Coming up with your visual content is just a piece of your social media promotion. You have a caption to think about as well, and that’s often where people get stuck.

When you’re a real estate agent or in the industry, one of the first things you learn is that you need to market yourself. And this concept of marketing yourself might be an unnatural feeling to some. So, today we’re going to discuss some mindset shifts to make you not only more comfortable with real estate marketing but more confident as well!

I’ve narrowed down three very popular branding ideas for REALTORS®. Ideas you might even think are essential. And I’m taking the possibly unpopular stance that all three as not necessary! Instead, I have three modern ways for you to reinvent these “essential real estate branding requirements” to better show off who you are as an agent, a person, and your own brand.

Now, as we’re entering the first week of April, COVID-19 is affecting everybody’s daily lives. So, how do we have that balance of caring for our loved ones, doing our part to protect our communities, and focusing on our real estate marketing & businesses?

There’s a lot of uncertainty about the future.

But one thing I do know is that it’s more important than ever to focus on our relationships and our marketing. So, use this time to strengthen your connections with people and invest the time you might not usually have into your business.

You only have a few seconds to catch people’s attention. Maybe even less if they’re scrolling away on social media. Once you have their attention, don’t waste it! It can sometimes be difficult to accept, but here’s some hard truth. The person who is most interested in our marketing...is ourselves.

Often times in real estate we get so caught up in the fastest ways to get leads that we often forget a key element - what we’re providing the other person. Not to mention how our strategies reflect our personal branding. Today, I’m covering not only how to generate leads but also some easy tips to make your lead capture more effective

You have 150 characters. And in those 150 characters, you have to get a lot done. You need to sum up who you are. What you do. What makes you interesting. How you provide value. Why somebody should care. Why they should click that follow button. Deep breath. This template’s for you!

Learn the three types of videos that will make the most impact on your real estate marketing. From generating leads to connecting with more home buyers and sellers, these videos are not only strategic but also engaging.

To attract your ideal customer, your real estate marketing should focus on them and not you. Learn how to create compelling marketing that targets your ideal home buyer or seller by tailoring your marketing to their needs

Posting quality content consistently on Instagram for Real Estate can be a struggle.  But it doesn’t have to be! On today’s quick tip, I’m covering my favorite tools and apps to not only plan out social media marketing for Realtors but also to ensure that it looks good as well.   

Blogging has the potential to engage new people, generate leads, grow your personal branding, and provide value - to you - for years to come. So, in today’s episode, we’re covering 3 reasons why you should start a real estate blog in 2020.

How can you use hashtags strategically in your real estate marketing?  Today, we’re uncovering how a solid hashtag strategy can not only increase the exposure of your individual posts but also lead to an increase in your following as well. 

Today’s episode is for everyone who has ever struggled with what to post on social media and Instagram.  While social media marketing is an incredible tool, it can be overwhelming. This episode will give you a simple formula for posting engaging content that promotes your personal branding. 

On today’s quick tip we’re diving into how to gain a following on social media, specifically, Instagram.  The content covered is designed to be a part of a successful marketing strategy for real estate agents.

Creating a real estate marketing plan doesn’t have to be a daunting task. It just needs to be a well-thought-out one. In today’s episode, we’re going to explore the 10 essential steps to creating a successful real estate marketing plan. 

Is something holding you back from doing video in 2020? On today’s quick tip, we’re going to overcome the fear of doing videos for your real estate marketing!  

Learn my best secrets on how to attract the largest number of homebuyers in today’s market, millennials! And get my most creative ideas for content and social media strategy for agents to start forming connections in real estate marketing.