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How Sophie Labrèque Tapped into Social, Email, and Niché Marketing to Find Success as a Realtor

Behind every successful real estate agent is a story - one of ongoing persistence, gained experience, and a sustainable strategy for growth. Sophie's LaBreque story showcases exactly that! I'm excited to have her on the show today to share what's working in her market and actionable ideas that you can apply back to your own marketing.

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How Brokerages Can Empower Agents to Thrive in Today's Market with Dan Elzer

The success of real estate agents and their ability to better serve their customers can be ignited from the brokerage level. But what should brokerages be focusing on? If you're in brokerage leadership, a broker/owner, or support, this conversation is for you. We're discussing leadership, business analysis & planning, navigating today's market, strategies for agent development, recruiting & more

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Five Inconsistency Traps in Your Real Estate Marketing

One of the biggest struggles Realtors face with their marketing is consistency. It can be hard to find a system that works for you to keep up with your social media marketing, reach out to your sphere, and prospect for new leads and business. So I'm sharing a clip from my recent live Realtor marketing training that highlights 5 inconsistency traps in real estate marketing and how to overcome them

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How to Confidently Articulate your Value as a Realtor

I know a lot of real estate agents dread the question "why should I work with you and choose you to be my Realtor?" from potential customers. I was recently asked a very similar question - so I'm sharing how I answered it and how you can use my experience in your own business and can confidently answer this top question to your next potential home buyer or seller to grow your real estate career.

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Marketing Mini: How Your Mindset Affects Your Real Estate Marketing

Throughout my years of experience as a professional real estate marketer, I've found some of the biggest challenges Realtors face in their marketing are being overwhelmed, inconsistent & unsure where to begin. In my free realtor marketing training, I'm giving you the tools for confidence & consistency in your real estate marketing to grow your Realtor career & reach your business goals

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Marketing Mini: How I Film Videos in One Take

In this mini marketing episode, we're talking about filming video for real estate in one take. I have a process you can use to help you film your videos in just one take as well! So tune in to hear my top tips and tricks for saving time and being more efficient and purposeful with your Realtor video marketing by implementing my process for video -

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Marketing Mini: How to Make Time for Your Marketing

I’m sharing my top tips for combating an issue that most real estate agents struggle with, and that’s making time for your marketing. Hear my tips to help you show up with your marketing as a Realtor, how to be more productive with your marketing, and in turn, get more results for your real estate business

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Behind the Scenes of Planning for Business Growth

It's not easy to grow & sustain your business - because whether you're a real estate agent looking to reach your goals, you work at a real estate brokerage, or are on a Realtor team, we're all focused on growing our businesses through effective marketing and strategies. I've learned some valuable lessons when it comes to business growth, so I'm taking you behind the scenes of my business to help you with yours -

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How to Stop Wasting Time & Get More Out of a REALTOR® Marketing Training

Education is a key component of success, and as a Realtor, there are a number of trainings and resources available to you to invest in yourself and your business. But the key is to lean into real estate trainings that will work for you and make a difference in your real estate career. So I'm sharing my top tips for making the most out of the next Realtor Marketing training you attend!

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Easily Repurposing Short-Form Video Content for REALTORS®

Short-form video is one of the most effective marketing strategies Realtors can use, and repurposing your video content is so important for expanding your reach and being more efficient. So I'm sharing how to easily repurpose short-form video throughout your Real Estate marketing on social media like Instagram, TikTok and more, plus in email marketing, on your website, and beyond.

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How to Help Florida with Hurricane Ian Efforts

If you're in real estate, then you're probably somebody who cares about your local community and the people in it. Right now, my home state of Florida could use your support as well. So, instead of talking about marketing, in today's special episode, I wanted to take a minute and share how you can help after the devastating effects of Hurricane Ian.

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The Real Estate Marketing Takeaways I Learned "Scooting" around Boston

As a professional real estate marketer, I never stop learning. Marketing is constantly changing. Real estate is ever-evolving. And making sure that I'm at the forefront of what's happening is a core part of my personality and business. So I'm sharing my biggest takeaways and tips for Realtors from the latest marketing conference I attended that you can leverage in your own real estate marketing!

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How to Thrive in a Shifting Market with a Three-Part Marketing Plan - Part 2

When it comes to your real estate marketing, it's so important to find a system that works for you and your business as a Realtor - especially in today's shifting market. So we're diving into using conversational marketing through email strategies and social media such as Instagram and Facebook, plus modern prospecting strategies you should be leveraging as a Realtor today.

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How to Thrive in a Shifting Market with a Three-Part Marketing Plan - Part 1

What's your plan to thrive as a Realtor in today's shifting real estate market and into the future? Now more than ever, it's essential to attract home buyers and sellers, foster relationships, and position yourself as a trusted resource. To do that, you need a modern marketing plan that will make a difference - so learn my top tips through social media, email marketing & more -

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What's Holding You Back From Success on Social as a REALTOR®?

In this special episode, I'm sharing an exclusive Live Coaching Session where I address how to overcome the challenges Realtors face with successful social media marketing. From consistency to what to post, getting engagement, and the right mindset, I'm answering Realtor questions and giving top tips for connecting with more customers through social media.

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