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How Sophie Labrèque Tapped into Social, Email, and Niché Marketing to Find Success as a Realtor

Behind every successful real estate agent is a story - one of ongoing persistence, gained experience, and a sustainable strategy for growth. Sophie's LaBreque story showcases exactly that! I'm excited to have her on the show today to share what's working in her market and actionable ideas that you can apply back to your own marketing.

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3 Funnels to Create on Instagram: How to Use Automated DMs for Listings, Lead Gen & More

Successful real estate agents know that systems and automation in their marketing can give them back their time and lead them to more closings. This strategy works incredibly well for social media marketing, especially Instagram. So in this episode, I'm sharing three easy ideas to get you started using automated direct messages to generate more business, grow your database, and more

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REALTOR® Tech to Try: Mailchimp for Email Marketing

If you’re looking to stay connected with your sphere, nurture leads, and brand yourself as the go-to agent, then you need to add email marketing to the mix! Yet, I know that many agents struggle with choosing the right tech and figuring out a system that works for them. So in this live recording of the Ideas for Real Estate Podcast, I’m taking a closer look at Mailchimp. You’ll learn - What features could work for you - Tips for email marketing - What to keep in mind & more! Let’s get you consistently marketing leveraging the power of email!

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Planning a Week of Social Posts for REALTORS®

What should you share on social as a Realtor? We’re tackling this popular marketing challenge for real estate agents by going through an entire week of what to post on Instagram, Facebook, and more. You’ll learn exactly what to share, why it works to attract business, and tips to increase your engagement. Plus, download free social template to execute the social plan!

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Marketing Mini: My Favorite Apps for Editing Reels & Videos

Short-form videos, like Instagram Reels or TikToks, can be some of the most effective forms of social media marketing for Realtors today. But how can you most efficiently create this kind of strategic real estate marketing content? I'm sharing my three favorite video editing apps to help you do just that!

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Marketing Mini: AI Writing for Realtors: Chat GPT, Canva Magic Write & More

We're diving into the pros and cons of using AI Writing for Real Estate, including Chat GPT and Canva’s Magic Write! These tools can be helpful for Realtors with content creation and more - so listen into today's episode to hear my tips for trying these tools in your own Realtor marketing -

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The Free Weekly Marketing Action Plan for Consistency & Results

Marketing is fuel for your real estate businesses. Consistent, strategic marketing can attract home buyers and sellers, engage your sphere, and get sustainable results. Yet, marketing can be overwhelming, frustrating, and challenging to accomplish. So I'm revealing a new way to approach your real estate marketing by focusing on key tasks designed to give you a doable plan each week.

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3 Top Real Estate Marketing Lessons to Bring into the New Year

On the Ideas for Real Estate podcast this year, we've talked about everything from social media marketing for real estate to Realtor branding and more. So as we head into the new year, let's reflect on how to leverage this year's top tips for your real estate marketing strategy in 2023 to grow your business as a Realtor.

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How the Marketing Suite Empowers You!

The Marketing Suite from Ideas for Real Estate is a monthly Real Estate Marketing Membership exclusively for Realtors - you'll get a monthly marketing plan and everything you need to execute it, plus done-for-you social media posts, email marketing, live coaching with Heather and more in this monthly marketing subscription!

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The Best Instagram Planning Tools for REALTORS®

Posting quality content consistently on Instagram for Real Estate can be a struggle.  But it doesn’t have to be! On today’s quick tip, I’m covering my favorite tools and apps to not only plan out social media marketing for Realtors but also to ensure that it looks good as well.   

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