Listen to “Ideas for Real Estate” on Your Favorite Podcast App
How Sophie Labrèque Tapped into Social, Email, and Niché Marketing to Find Success as a Realtor
Behind every successful real estate agent is a story - one of ongoing persistence, gained experience, and a sustainable strategy for growth. Sophie's LaBreque story showcases exactly that! I'm excited to have her on the show today to share what's working in her market and actionable ideas that you can apply back to your own marketing.
3 Funnels to Create on Instagram: How to Use Automated DMs for Listings, Lead Gen & More
Successful real estate agents know that systems and automation in their marketing can give them back their time and lead them to more closings. This strategy works incredibly well for social media marketing, especially Instagram. So in this episode, I'm sharing three easy ideas to get you started using automated direct messages to generate more business, grow your database, and more
Realtor Tech to Try: Mailchimp for Email Marketing
If you’re looking to stay connected with your sphere, nurture leads, and brand yourself as the go-to agent, then you need to add email marketing to the mix! Yet, I know that many agents struggle with choosing the right tech and figuring out a system that works for them. So in this live recording of the Ideas for Real Estate Podcast, I’m taking a closer look at Mailchimp. You’ll learn - What features could work for you - Tips for email marketing - What to keep in mind & more! Let’s get you consistently marketing leveraging the power of email!
Planning a Week of Social Posts for Realtors
What should you share on social as a Realtor? We’re tackling this popular marketing challenge for real estate agents by going through an entire week of what to post on Instagram, Facebook, and more. You’ll learn exactly what to share, why it works to attract business, and tips to increase your engagement. Plus, download free social template to execute the social plan!
Marketing Mini: My Favorite Apps for Editing Reels & Videos
Short-form videos, like Instagram Reels or TikToks, can be some of the most effective forms of social media marketing for Realtors today. But how can you most efficiently create this kind of strategic real estate marketing content? I'm sharing my three favorite video editing apps to help you do just that!
Marketing Mini: AI Writing for Realtors: Chat GPT, Canva Magic Write & More
We're diving into the pros and cons of using AI Writing for Real Estate, including Chat GPT and Canva’s Magic Write! These tools can be helpful for Realtors with content creation and more - so listen into today's episode to hear my tips for trying these tools in your own Realtor marketing -
The Free Weekly Marketing Action Plan for Consistency & Results
Marketing is fuel for your real estate businesses. Consistent, strategic marketing can attract home buyers and sellers, engage your sphere, and get sustainable results. Yet, marketing can be overwhelming, frustrating, and challenging to accomplish. So I'm revealing a new way to approach your real estate marketing by focusing on key tasks designed to give you a doable plan each week.
3 Top Real Estate Marketing Lessons to Bring into the New Year
On the Ideas for Real Estate podcast this year, we've talked about everything from social media marketing for real estate to Realtor branding and more. So as we head into the new year, let's reflect on how to leverage this year's top tips for your real estate marketing strategy in 2023 to grow your business as a Realtor.
How the Marketing Suite Empowers You!
The Marketing Suite from Ideas for Real Estate is a monthly Real Estate Marketing Membership exclusively for Realtors - you'll get a monthly marketing plan and everything you need to execute it, plus done-for-you social media posts, email marketing, live coaching with Heather and more in this monthly marketing subscription!
Productivity Hack: Using Auto Transcriptions in Your Real Estate Marketing & Business
I'm revealing my favorite new tech tool that seamlessly transcribes audio to text to increase productivity and save you time in your real estate business and Realtor marketing initiatives from meetings to video marketing, social media, email marketing, and more!
How to Master Writing for Real Estate
Seven tips for Realtors to improve their writing for Real Estate from listing descriptions to social media marketing and beyond. These tools, tips, and tricks can help form your writing style and connect you with more customers
3 Top Real Estate Marketing Tools for Organization, Branding, and Social
These top three real estate marketing tools are key to helping realtors stay organized in their business, stay consistent with social media marketing, and create graphic designs without being an expert.
How to Decide if a Brokerage’s Marketing & Tech is Right for You
Many brokerages offer marketing & tech stacks to further support their agents. Yet, how do you know if a brokerage's offerings are right for you?
How to Use Evernote + The Full Focus Planner for Real Estate Success
There's nothing worse than tech that is so complicated it doesn't help! So, in today's episode, I'm covering how to combine my favorite all-in-one digital tool with a pen & paper system to keep you on track.
My Top Real Estate Marketing Templates & Guides
On this special episode, during my birthday week, I'm sharing all my best freebies. That way, you can download the right resource that will make a difference in your business!
How REALTORS® Can Attract More Attention On Social with FREE Photos
If you want to create a profile worth following on Instagram, the content you share makes all the difference. If you want your post to stand out on Facebook, LinkedIn, Pinterest, an eye-catching visual is what's going to get people's attention right away.
How to Overcome the Real Estate Tech Overwhelm with Tavia Ritter
Tavia Ritter, the IT Operations Manager at Re/Max of Reading, has helped hundreds of agents implement tech into their daily lives and is sharing her best tips with us today.
The Best Instagram Planning Tools for REALTORS®
Posting quality content consistently on Instagram for Real Estate can be a struggle. But it doesn’t have to be! On today’s quick tip, I’m covering my favorite tools and apps to not only plan out social media marketing for Realtors but also to ensure that it looks good as well.